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A headshot is your brand, your personality, and often your first impression to important people. It should communicate key characteristics about you without the use of words. It should capture an expression of confidence, approachability, and trustworthiness with a high quality photograph that will make people want to meet you and work with you. The quality of your headshot and how you appear in it will directly impact how people perceive you before they even meet you, so don't settle for a quick snapshot in bad lighting; give your best first impression with a professional headshot.